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Principles of Professional Selling

principles-of-professional-selling-mgmtx460-16
MGMT X 460.16

Underlying all business development and revenue generation is the ability to sell. Gain a foundation to professional selling to help increase your organization's bottom line.

Typically Available
Fall
Winter
Spring
Summer

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What you can learn.

Learn sales presentation scripting techniques
Practice public speaking and develop a polished sales approach
Role-play the selling process, from the qualifying prospects and obtaining appointments, to handling objections, and finally closing the sale
Simulate selling by phone and via digital mediums

About This Course

This course emphasizes role-playing; sales presentation scripting techniques; public speaking; professionalism in sales; and developing a polished sales approach for wholesale, specialty and service selling. Topics include controlling the selling process from start to finish; locating, identifying and qualifying prospects; obtaining appointments and selling by phone; demonstrating products and services; handling objections and closing the sale; selling after the close; using telemarketing, marketing specialists and networking to find prospects; the ethics of sales; and the legal pitfalls of selling.

This course applies toward the following programs

certificate Build a strong business foundation and gain marketing skills to stand out, drive growth, and succeed in any industry. We recommend you speak with one of our student advisors before beginning this program.

Build a strong business foundation and gain marketing skills to stand out, drive growth, and succeed in any industry. We recommend you speak with one of our student advisors before beginning this program.